MISGUIDED MAKES ITS FRAGRANCE DEBUT WITH THE RELEASE OF BABE POWER

Comments (0) Beauty, Fashion

BABE POWER IS THE EMBODIMENT OF THE ICONIC MISGUIDED BRANDWITH ITS SCENT DESIGNED TO EVOKE A FEELING OF STRENGTH, CONFIDENCE AND FEMININITY. BABE POWER IS MADE FOR THE GIRL WHO WANTS HER SCENT TO MATCH HER UNAPOLOGETIC ATTITUDE.

Misguided have collaborated with industry leading perfumer Per -Scent to reveal BABE POWER, a fragrance with an intense mix of alluring notes, Overall, it can be described as sexy and effortless.

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Nittin Passi, Founder and CEO of Misguided explains: “We are very excited to be launching our first fragrance, BABE POWER. It has been a pleasure working with an experienced company like Per-Scent who have an in depth knowledge of the fragrance market and have proven to be and invaluable partner for this project.”
Key fragrance notes include a vibrant splash of grapefruit zest and sour cherry, sharpened with crisp apple and pink pepper. At its heart, orange blossom is accentuated with soft peony and jasmine for a succulent signature; while vanilla, creamy musk, playful candy floss and amber crystals combine to leave a provocative lasting impression.
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Vipul Vadera, Managing Director at Per- Scent explains “We are delighted to be working with a global leader in fashion, Misguided. It has been a real collaborative project and we are very excited about the fragrance.”
The industry first bottle is as captivating as the scent. The exclusive BABE POWER design comes in the form of a luxe, rose-gold chrome can and creates a unique distinctive piece. Complete with a ring pull spray button and ‘press for good vibes’ slogan, the design captures the very essence of the brand which aims to be fin, different and bold.
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Priced at £28 per 80ml bottle. BABE POWER is available now at Misguided, The Fragrance Shop, The Perfume Shop, Superdrug and Boots.com.

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