ELLA MILLS, CREATOR OF THE AWARD WINNING DELICIOUSLY ELLA LIFESTYLE BLOG AND AUTHOR OF AMAZON’S NUMBER ONE BEST SELLING BOOK OF 2015, HAS LAUNCHED A BEAUTIFUL NEW SKINCARE COLLECTION WITH NEAL’SYARD REMEDIES.
“As I became more conscious about what I was putting into my body, I started thinking more and more about what I was using on my skin. If my recipes contained only the best ingredients, why shouldn’t my skincare? With this in mind, I wanted to create a line of natural skincare products that made looking and feeling your best as easy as possible.” said Ella Mills.
The debut collection launches with Rose, Lime & Cucumber Facial Wash to gently cleanse and remove impurities, and Rose, Lime and & Cucumber Moisturiser to nourish all skin types.
Facial wash 100ml, £16 & moisturiser 100ml, £25, available to buy here.
Organic Lime Essential Oil: Known for its astringent properties, helping to tone the skin, as well as adding a deliciously, zesty scent!
Organic Rose Essential Oil: Rose helps to balance, hydrate and nurture the skin, while also calming the mind.
Blueberry Oil: One of nature’s most potent antioxidants, helping to protect from environmental pollution and damage caused by free radicals.
Cucumber Water: Helps to moisturise the skin as well provide refreshing and soothing benefits.
Açai Fruit Oil: One of the most nutrient rich fruits in the world, packed with antioxidants, vitamin C and essential fatty acids which work together to help fight the first signs of ageing.
Turmeric: Used since ancient times to help boost skin’s natural radiance, turmeric helps to leave skin even-toned, soft, and supple.
Why the partnership with Neal’s Yard Remedies?
When I changed the way I ate I started looking at the types of products I used on my skin and switched to natural and organic skincare, and immediately fell in love with NYR products. They’ve been my go to brand for years now.
I worked with them to develop recipes for their superfoods and the more I worked with them the more I learnt and understood about the importance of choosing organic when it came to skincare – sustainability, impact on the world etc. Our values were so aligned, making them the natural choice.
Then I visited their HQ in Dorset which was so inspiring – I loved seeing organic ingredients being grown in their gardens which they use in their products. I spent time with formulators mixing up products and loved that it was like mixing products in a kitchen but on a bigger scale.
Why did you want to create a skincare range?
My readers are always asking me what I use on my skin. My skincare routine has always been really simple and I wanted to create something that I would genuinely use myself and that my readers could enjoy too.
My followers already know that I love making products myself using ingredients in my kitchen like coconut oil and avocado, but it’s not always convenient to do this when you’re always on the go. So working with NYR, we created products that work, using ingredients that I love. They also smell amazing and the blue bottles look great on your shelf!
Why did you choose the ingredients that you did?
In our first meetings the NYR team asked me what I wanted from a skincare range. Radiance and a natural glow were key, but I wanted the products to smell beautiful and feel great on my skin as well. We worked on a ‘shopping list’ of ingredients and I chose the ones which resonated with me most. The ingredients I chose are all my favourite beauty foods – I use them in my cooking for their benefits internally, but they also have amazing benefits for the skin when used topically. I am also obsessed with the scent of rose, if you open my bathroom cabinet it’s rose everything – I just find it the prettiest smell in the world.
How important do you think the relationship between food and beauty is?
Nature is amazing, and provides so much of what we need to nourish and look after our bodies. When you’re not feeding your body with nutritious ingredients, it often shows on your skin so choosing foods that are packed with the vitamins and minerals your skin needs will nourish your skin. Smoothies and juices are an easy way to get lots of fresh produce into your body in a quick, simple manner – perfect if you’re really busy!
Looking after your skin from the outside is equally as important to keep it in optimum condition – particularly if you’re living in the city. A simple daily routine of cleansing and moisturising will remove any impurities and keep your skin hydrated. I apply the same concept to choosing skincare as I do to choosing food – looking for the most natural, organic ingredients possible.
What did you enjoy most about the development process?
I loved going down to the NYR factory in PM, it’s really incredible to see how authentic the company is and how sustainable their ingredients are. The quality of what they produce is so high and I felt that their ethos really fitted with mine, so it’s been an amazing collaborative process, and I’ve been able to get so involved in every decision from the fragrance to the ingredients right through to the packaging.
Do you plan to build on the partnership?
Definitely and there are some really exciting products that we’re talking about so stay tuned!
What message would you like to share with consumers looking to adopt a healthier lifestyle?
I think it’s all about starting slowly, just making one small change a day is amazing – adding in one new serving of fruit or veg a day is fantastic, some sweet potato wedges or guacamole make an insanely delicious addition to any meal and they’re such an easy place to start. Whizzing up a smoothie in the morning is incredible too as it always starts you off on the right track for a positive day, while giving you an abundance of goodness and energy.
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