His & Hers was delighted to hear that Morecrofts’ Julie Johnson (pictured above) will be one of the new Liverpool BID champions.
According to Liverpool BID, the recovery of the city centre needs to be rooted in its mixed use economy, ensuring every one of its industries is supported post-COVID. Four new BID Champions, representing the city’s commercial industry, retail sector and hospitality businesses, are set to provide a leading role in the vision and planning for recovery.
The BID Champions are Julie Johnson, Business Operations Partner at Morecrofts Solicitors and Chair of Commercial District BID for Corporate Services, Jennina O’Neill, Centre Manager at Metquarter and Chair of the Retail & Leisure BID for Retail, Natalie Haywood, Managing Director of the LEAF Group for Hospitality and Gillian Miller, CEO of Liverpool’s Royal Court and Chair of St George’s Quarter CIC for Leisure and Culture.
They will provide a voice for each sector, working with BID Levy Payers in each industry helping to bring their concerns, needs to the fore and lobby on their behalf to local, regional and national government via Liverpool BID Company.
Recovery needs to focus on the mixed use economy that has heralded Liverpool’s 25 year renaissance, ability to appeal to retailers, businesses, hospitality sector, thriving night time economy. It reflects the importance of empowerment, ensuring the 1,500 BID Levy Payers in the two BIDs (Commercial District and Retail & Leisure BID) have their voices heard and can help to shape the future of the city centre.
Liverpool BID Company, which focuses on improving the city centre as a place to live, work and do business, is placing a strategic focus on recovery. According to Liverpool BID, the strength of Liverpool city centre is not at the expense of other areas of the city, but is to ensure the jewel in the crown and the engine of the city region economy is able to flourish and rebuild beyond the coronavirus crisis.
The four BID Champions will help each sector to communicate and navigate the recovery, providing them with a voice.
Julie Johnson, Business Operations Partner at Morecrofts Solicitors and Chair of Commercial District BID said: “Liverpool’s regeneration over the past 30 years is rooted in its mixed use economy. There is a passion and a commitment for Liverpool to succeed which has always helped it to fare well.
“The businesses within Liverpool can support its recovery and have a wealth of knowledge and expertise to underpin that. The way we work has changed drastically in the past year and it is important to understand the role of other sectors in supporting business through that change and to empower them to have a place within an exciting, forward thinking, resilient city centre as it evolves.
Jennina O’Neill is Chair of the Retail & Leisure BID, and Centre Manager at Metquarter added: “Recovery is never one size fits all and by bringing different sectors and voices together, we can help to shape a city centre that works for everyone who uses it.
“At Metquarter, we have worked to evolve the centre so that it represents that mixed use economy, expanding from purely retail to embrace leisure, education, hospitality and a thriving independent scene. From our international brands to our independents, Liverpool city centre has a place for everyone and its vibrant high streets attract visitors from across the country. We have to work together to ensure there is something to attract them in the years to come”.
Natalie Haywood is the Managing Director of the LEAF Group, said: “When we started as a small business, it was important for us to be able to have a say and be a stakeholder within our community.
“Projects like Liverpool Without Walls have creatively explored how hospitality businesses like mine, and the hundreds of others operating within Liverpool city centre can continue to operate during this crisis. This was Liverpool at its best, being forward thinking, allowing its citizens to develop ideas and adapting the rules to help their businesses. It’s an example that’s being adopted around the world.
“Recovery means thinking about how we want Liverpool to operate in five years or ten years time, not just this storm. If we want to build back better, we have to make sure the city centre is a place to do business and to help our vibrant hospitality businesses to thrive”
Gillian Miller, CEO of Liverpool’s Royal Court and Chair of St George’s Quarter CIC, added: “The leisure and cultural sectors are key to breathing life back into our city centre making it a welcoming, vibrant and creative environment for all.
“We want to be ready to welcome visitors from all over the city, region and from further afield back to enjoy Liverpool’s renowned rich cultural offer. We employ thousands of creative people across the leisure and culture sectors and are the envy of many cities. Culture has played such a huge part of Liverpool’s regeneration in the past and will continue to play a vital role in animating the city centre, encouraging confidence and helping to bring us all back together again safely.”
From the archives: Liverpool’s business leaders launch the Help Campaign.