Earlier this year, the team at His & Hers was very proud to have the opportunity to ask Jo Malone CBE about her career in fragrance (and regular readers may have noticed that we haven’t stopped mentioning it since!) Here’s her Q&A in case you’d like to recap. Following our Q&A, she’s been busy creating ‘Rose Petal 25’, a new scent which provides a fitting way to mark 25 years in fragrance.

Ever since Jo Malone CBE was a child, she has loved the smell of roses. From making rose water with handpicked petals from the garden as a little girl, to mixing her first Bulgarian rose oil face mask, each petal of the delicate flower carries one of her precious life memories.

Following a sensorial journey to the little town of Grasse in the South of France last year to discover the magical Rose de Mai, a flower notably cherished and celebrated through time, Jo drew inspiration when handpicking the perfect blooms at dawn to extract the first drops of precious oil.

Just like thousands of blooms make one kilo of oil, a number of creative moments in the last 25 years have led to Jo presenting this precious and resilient single note. Officially marking her anniversary as a shopkeeper and scent artist, Jo unveils the exquisite Rose Petal 25.

This show stopping floral fragrance ties a bouquet of Bergamot, Saffron and Lychee notes to blossoming Rose Water, Turkish Rose and Bulgarian Rose on a bed of everlasting Rose de Mai Absolute, Rose Absolute and Ambrette Seed.

“I have loved the scent of rose petals all my life so this year, to celebrate 25 years of being a shopkeeper, I have captured every memory of what this beautiful flower means to me in Rose Petal 25,” said Jo Malone CBE.

Website: https://www.joloves.com