THIS WEEK, HIS & HERS LEARNT THAT SWIM DRESSES, ALSO KNOWN AS SKIRTED SWIMSUITS, ARE THE FASTEST GROWING SWIMWEAR AND BEACHWEAR OPTION ON THE MARKET, LEAVING TRADITIONAL SWIMMING COSTUMES AND BIKINIS IN THE SHADE.
The ‘Skirtini’ is essentially a conventional swimsuit with a miniature decorative skirt fitted into the design, and trust us when we say that this new fashion trend deserves some space in your suitcase on the grounds of being flattering, comfortable and stylish in a way that’ll help you stand out by the pool.
According to UK Swimwear, who stock an extensive range of Skirtinis, the bestselling brand in their range is Gottex. This is also one of the few brands with a wide range of skirted swimsuits, swimsuits and bikinis.
In the year 2017, the third bestselling Gottex design was a swim dress. Their range has only three or four swim dresses out of a variety of several hundred designs, meaning these are disproportionately popular.
Measuring the Skirtini’s popularity beyond Gottex and a handful of other fashion houses is difficult, as so few brands design this type of swimwear. However, looking at those that do, a similar trend is emerging.
The agency that sells Gottex in the UK also confirmed for UK Swimwear that that range was expanding due to popularity, but has traditionally been popular in the US and less so in the UK. In particular, the skirted tankini is the most popular; however, the swim dress is the fastest growing and will soon outsell all other types of swimwear that are not swimsuits and bikinis.
The reason for their popularity is simply that swim dresses are simultaneously very flattering and very eye catching. Also, if you want a built-in cover-up without the hassle of packing a sarong, they’re the perfect poolside option.
The Skirtini pictured is part of a range that’s officially designed for 2019. However, this new range is already available from UK Swimwear using this link.
Related feature: Welcome to Seaspray – the ultimate swimwear range for tall women.
For more style inspiration, please pay a visit to our fashion page.
